IQONIC at Expopharm 2024: What an event – four days of future technology!
Last week's Expopharm in Munich was one of the absolute highlights of recent weeks, if not the year, for us. With 24,000 visitors and more than 500 exhibitors and brands from 30 countries around the world, it is one of the largest pharmaceutical trade shows in Europe with a mix of innovation, networking and professional depth.
In the Beauty Expert Studio – which premiered this year –, we had the opportunity to showcase our AI-based skin analysis technology and personalized product recommendations in cooperation with L'Oréal, and to present our exclusive solution for pharmacies live at the MAXMO Apotheke stand, demonstrating how our solution offers real added value not only online, but also in physical stores and pharmacies.
We also had the pleasure to present our point of view in the panel discussions 'Process optimisation with AI tools in the on-site pharmacy' and 'Pharmacy of the future: innovation - digitalisation - hybrid care' and received a lot of positive feedback.
The crowning glory of the show for us was our successful participation in the Apostart Award. Our solution stood up to countless other innovative ideas and was recognised as one of the top 3 most innovative products for patients in pharmacies.
AI tools to support staff and patients, hybrid care and telemedicine are the topics that will shape the future of pharmacy. We are happy to be part of it!
Comments